Inside AdMob
Google’s official blog for news, tips, and information on the AdMob developer platform
Make it a resolution this year to grow your app business with Google Analytics
January 28, 2015
Would you like to know what pages your users take action on? Or release an ad with more confidence that potential users will click? As we kick off 2015, we’re beyond excited about the opportunities for developers to harness new insights and grow their apps with the power of Google Analytics. Using analytics will give you the data to discover new users, measure engagement, and gauge impact. There’s no time like the present to dive in.
To help you get started, we’re beginning a series of Google+ posts on app analytics resolutions: steps you as a developer can take this year to make better use of your app’s data. Over the next few weeks, our in-house Google Analytics product experts will offer up their own personal recommendations for metrics and reports that you can utilize to gain a deeper understanding of your app’s performance. Scroll on over to
our G+ page
tomorrow to learn how.
Posted by Becky Bowman
AdMob Global Commercialization Lead
New Year, New Website, 3 big reasons to check out the new AdMob website
January 14, 2015
Happy New Year! If you've been to the AdMob website recently, you may have noticed we made big changes to the site. In addition to the aesthetic upgrades, we’ve worked hard to make the website more helpful to you. Here are 3 reasons to check it out.
#1: Learn how we can help you reach your specific goals
AdMob is more than an ad network, it’s a robust platform that will help you reach your goals. Whether you need to
learn new insights
about your users,
increase revenue
, manage all of your advertising inventory, or
drive more in-app purchases and installs
, AdMob can help get you there. We restructured the site around these common goals, providing deeper insights into exactly how you can best use the product to grow.
# 2: Find new, relevant success stories
App developers have been thriving on AdMob. In this redesign, we've made sure to sprinkle developer stories all throughout the site—stories like how Jason Byrne and Robert Diem of Eltsoft have increased revenue 20x with AdMob interstitial ads, or how the game developers at Colopl have seen great results cross-promoting their own apps through AdMob. Additionally, we’ve added filters to our
case studies section
so that you can explore similar companies with similar goals.
#3 Discover helpful resources
Our new resource section includes a
hub for great learning guides
like
Analytics Academy for Mobile Apps
and the
App Developer Business Kit
. You’ll also find direct links to essential resources like our help desks and SDK integration tutorials and stay connected on all things mobile apps by following our
blog
and
Google+
page.
Posted by Mark McDonald
Content Marketing Specialist, AdMob
Translate
Labels
#AdMobGameStars
#io17
#TheNativeWay
#TheRewardedWay
A/B Testing
Accidental Clicks
Account Suspensions
Active View
Ad Network Optimization
AdMob
AdMob Mediation
AdMob Native Ads Express
admob_mediation
Ads Status Dashboard
AdWords
android
App Advertising
App Best Practices
app growth
App Growth Strategy
App Monetization
App Monetization Insights
app optimization
App Store Listing
Archiving Ad Units
Asia
Audience Builder
Balloon Island
Black Friday
Brazil
C++
cas
Casual Connect
Chamois
Cheetah Mobile
Cocos2d-x
Communication Preferences
Contact Details
Daydream
Developer Policy Center
developers
DoubleClick
Duolingo
Events
Feedback
Firebase
Firebase Analytics
Game Developers Conference
Game Development
Games
GDC17
Going Global
Google
Google Analytics
Google Analytics For Firebase
Google Assistant
Google I/O 2017
Google Marketing Next
Google Mobile Ads Lite SDK
Google Payments
Google Play
Google Startup Launch
GoogleDeveloperDay
GooglePlay
Help Centre
Holaverse
House Ads
I/O 2016
I/O 2017
In-App Purchase
India
Interactive Interstitials
interstitial ads
Interstitials
Invalid Traffic
iOS
Japanese
Joycity
Linghit Limited
Material Design
mediation
Mediation Adapters
Mobile
Mobile Ads Garage
Mobile Ads SDK
Mobile App Development
Mobile App Development Tips
mobile_ads_sdk
Mohan Noone
Monetization Strategy
Native
Native Ads
Native Ads Express
Open Bidding
Pink Pointer
Policy
Portrait Video
Potentially Harmful Applications
Product Announcement
Rewarded Ads
Rewarded Video Ads
Security
SEGA
SmartApps
Sohomob
Sonic The Hedgehog
Spanish
Splash Pages
Sport
Student App Challenge
Success Stories
Survey
Suspensions
Testing
The No-nonsense Guide to In-App Ads
The No-Nonsense Guide to Native Ads
Trial Run Ads
UAC
United States
Unity
Universal App Campaigns
User Acquisition
user engagement
User Experience
UX
viewability
VR
Zen of Monetization
Archive
2018
Sep
Jul
May
Mar
Feb
Jan
2017
Oct
Jun
May
Apr
Mar
Feb
Jan
2016
Dec
Nov
Oct
Sep
Aug
Jul
Jun
May
Apr
Mar
Feb
Jan
2015
Dec
Nov
Oct
Sep
Aug
Jul
Jun
May
Apr
Mar
Feb
Jan
2014
Dec
Nov
Oct
Feed
Useful links
Sign up for news and insights from AdMob
Google Ads Developer Blog
Sign in to your AdMob account
Sign up to monetize your website with AdSense
Google
on
Follow @admob